Reebok Classic is introducing the Instapump Fury Ultraknit. At first glance, it may seem familiar, but delve a little deeper and things have obviously shifted into a new dimension.

One of Reebok’s most enduring models, the Instapump Fury has just been reimagined for a new generation, transforming the epitome of radical mid-90s design into a masterpiece of contemporary tailoring.
The update retains that instantly recognizable aesthetic, while adding a mid-cut bootie for even more precise fit. Spun from Reebok’s new Ultraknit technology, the durable yarn envelops the foot and ankle, adding a dynamic textural element to the Fury’s wild proportions. As with the original Instapump Fury, the unique inflatable bladder system remains intact, allowing wearers to fully personalize their on-foot experience. Hexalite is also retained in the sole unit, supplying equal parts comfort and cushioning.

Remixed in the striking colour combo of Hyper Green and Vibrant red that helped Reebok launch the first release, the Instapump Fury Ultraknit is still an outrageous and discombobulating vision of futuristic intent. With this new-gen update, it’s fully equipped to leap into tomorrow.

The Reebok Classic Instapump Fury Ultraknit will be released on July 15th online and in store at The Good Will Out – Shop-Link.