RELEASE: INSTORE: Friday / 14.08.2015 at 6pm (18.00 Uhr) / ONLINE: Saturday / 15.08.2015
SNEAKERS MAGAZINE is one of the most well respected media in sneaker culture. The high quality look and feel, the photographic standard and the authentic articles have contributed to its international acclaim. The magazine was first released in 2009 and it was exactly in that period of time, that it accompanied the comeback of KangaROOS in the sneaker scene. There has always been a strong partnership between the mag and the #shoeswithpockets brand.
The collaboration between the sports brand, which has been in the sneaker game since the 70s, and the print title picks up the ancient theme of absinthe. A century-old tradition and a connoisseur culture, the world of absinthe is full of rituals and myths. These are the cornerstones that dominate the striking colorway and design language of the shoe. The running silhouette is also noteworthy because SNEAKERS MAGAZINE and KangaROOS have discovered it in an old catalogue and brought it to life for the first time after the early 90s.
The Omnicoil is a typical child of the golden era of sneakers and a legitimate successor to the Coil R1. In the course of the year, it will celebrate its comeback as an inline product in many different colorways. It’s the best-possible choice for this collaboration.
The wedge shape is the dominant feature of the silhouette, celebrated in sneaker circles worldwide. Just like the Coil R1, the Omnicoil features the space-approved DYNACOIL cushioning system. The upper is made of classic mesh. The bright, absinthe-green highlights on black suede reflect the spirit of the early 90s.
The green fairy for our feet!